With the natural concern for global warming, it’s probably a given that all Winter Olympics will be competing to beat the previous “squeaky green” effort, and that’s a laudable and prominent PR-able goal.

But what about the summer Games? Just because those games don’t rely on ice and snow to make them possible doesn’t mean the fair weather sports shouldn’t be making an even bigger effort to go green. They are way bigger, way broader, more heavily attended, with all the accompanying cars, crowds, trash, pollution and CO2.

So it’s interesting to see how London is positioning itself, especially in that ultra-urban setting. The official site mostly mentions “green” in the traditional sense as an open park or common area. Hmmmm.

Here’s a great post wrapping up the Vancouver success story http://www.worldchanging.com/archives/010989.html

And a blog on the official London 2012 site giving some lip service to sustainability http://www.london2012.com/making-it-happen/sustainability/index.php