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	<title>BrightGreenBlog</title>
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	<link>http://brightgreenmarketing.com/blog</link>
	<description>Vibrant ideas for startups and green businesses</description>
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		<title>Stand by your cause</title>
		<link>http://brightgreenmarketing.com/blog/2010/07/stand-by-your-cause/</link>
		<comments>http://brightgreenmarketing.com/blog/2010/07/stand-by-your-cause/#comments</comments>
		<pubDate>Thu, 29 Jul 2010 15:55:32 +0000</pubDate>
		<dc:creator>BGM</dc:creator>
				<category><![CDATA[Green Marketing]]></category>
		<category><![CDATA[energy]]></category>
		<category><![CDATA[green]]></category>
		<category><![CDATA[oil spill]]></category>

		<guid isPermaLink="false">http://brightgreenmarketing.com/blog/?p=204</guid>
		<description><![CDATA[With the Deep Water Horizon oil spill about to be permanently and finally killed, there will be a whole new opportunity to weigh in on the lessons learned and how we create a major shift in the way we view our energy consumption, its consequences on our world, and how to radically increase green behavior [...]]]></description>
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		<title>When green means good</title>
		<link>http://brightgreenmarketing.com/blog/2010/04/when-green-means-good/</link>
		<comments>http://brightgreenmarketing.com/blog/2010/04/when-green-means-good/#comments</comments>
		<pubDate>Thu, 22 Apr 2010 22:28:49 +0000</pubDate>
		<dc:creator>BGM</dc:creator>
				<category><![CDATA[Green Marketing]]></category>
		<category><![CDATA[green]]></category>
		<category><![CDATA[marketing]]></category>

		<guid isPermaLink="false">http://brightgreenmarketing.com/blog/?p=201</guid>
		<description><![CDATA[Green products have reached a point of credibility and so many are so readily available that they no longer have to promote themselves just for their feel-good &#8220;eco&#8221; benefits. We equate brands like Whole Foods, Patagonia and Aveda with high-end and quality, regardless of how they contribute to a sustainable world.
The good news is this [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Because climate change is just too hard to think about&#8230;</title>
		<link>http://brightgreenmarketing.com/blog/2010/03/because-its-just-to-hard-to-deal-with/</link>
		<comments>http://brightgreenmarketing.com/blog/2010/03/because-its-just-to-hard-to-deal-with/#comments</comments>
		<pubDate>Sun, 14 Mar 2010 23:33:38 +0000</pubDate>
		<dc:creator>BGM</dc:creator>
				<category><![CDATA[Green Business Trends]]></category>
		<category><![CDATA[carbon footprint]]></category>
		<category><![CDATA[climate]]></category>
		<category><![CDATA[CO2]]></category>
		<category><![CDATA[energy]]></category>
		<category><![CDATA[global warming]]></category>
		<category><![CDATA[renewable]]></category>

		<guid isPermaLink="false">http://brightgreenmarketing.com/blog/?p=195</guid>
		<description><![CDATA[There&#8217;s a lot of discussion around lately about why and how the momentum to curb climate change is losing favor with the public. Some cite the economy and a lowering of priority for long term headaches like global warming. Others blame Climategate and the success of deniers to capitalize with their message against isolated data [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Your staff wins with green ideas</title>
		<link>http://brightgreenmarketing.com/blog/2010/03/your-staff-wins-on-green-ideas/</link>
		<comments>http://brightgreenmarketing.com/blog/2010/03/your-staff-wins-on-green-ideas/#comments</comments>
		<pubDate>Mon, 08 Mar 2010 19:13:46 +0000</pubDate>
		<dc:creator>BGM</dc:creator>
				<category><![CDATA[Green Marketing]]></category>
		<category><![CDATA[energy]]></category>
		<category><![CDATA[sustainability]]></category>
		<category><![CDATA[waste reduction]]></category>

		<guid isPermaLink="false">http://brightgreenmarketing.com/blog/?p=163</guid>
		<description><![CDATA[Just like product and process innovation, some of the best greening ideas come from the fine folks on your team. Many/most, depending on the industry you&#8217;re in, will be well beyond the company&#8217;s efforts for saving energy, conserving water and reducing waste. It&#8217;s great to create the Sustainability Manager position in place, but the first [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Vancouver Makes a Case for Green at EVERY Olympics</title>
		<link>http://brightgreenmarketing.com/blog/2010/02/vancouver-makes-a-case-for-green-at-every-olympics/</link>
		<comments>http://brightgreenmarketing.com/blog/2010/02/vancouver-makes-a-case-for-green-at-every-olympics/#comments</comments>
		<pubDate>Wed, 24 Feb 2010 22:08:58 +0000</pubDate>
		<dc:creator>BGM</dc:creator>
				<category><![CDATA[Green Business Trends]]></category>
		<category><![CDATA[green]]></category>
		<category><![CDATA[sustainability]]></category>

		<guid isPermaLink="false">http://brightgreenmarketing.com/blog/?p=156</guid>
		<description><![CDATA[With the natural concern for global warming, it&#8217;s probably a given that all Winter Olympics will be competing to beat the previous &#8220;squeaky green&#8221; effort, and that&#8217;s a laudable and prominent PR-able goal.
But what about the summer Games? Just because those games don&#8217;t rely on ice and snow to make them possible doesn&#8217;t mean the [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Only a dim bulb ignores lighting costs</title>
		<link>http://brightgreenmarketing.com/blog/2010/01/only-a-dim-bulb-ignores-lighting-costs/</link>
		<comments>http://brightgreenmarketing.com/blog/2010/01/only-a-dim-bulb-ignores-lighting-costs/#comments</comments>
		<pubDate>Fri, 29 Jan 2010 17:46:31 +0000</pubDate>
		<dc:creator>BGM</dc:creator>
				<category><![CDATA[Green Marketing]]></category>

		<guid isPermaLink="false">http://brightgreenmarketing.com/blog/?p=172</guid>
		<description><![CDATA[Most everyone thinks we&#8217;ve reached the holy grail with lighting improvements to reduce energy and save money. But truth is there&#8217;s still a lot to save, especially in the commercial arena. It&#8217;s an important consideration and frankly, an imperative, in this Great Recession.
I remember how amazed and baffled I was the first time I visited [...]]]></description>
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		<item>
		<title>Hope for Green 2.0 in 2010</title>
		<link>http://brightgreenmarketing.com/blog/2010/01/hope-for-green-2-0-in-2010/</link>
		<comments>http://brightgreenmarketing.com/blog/2010/01/hope-for-green-2-0-in-2010/#comments</comments>
		<pubDate>Wed, 06 Jan 2010 20:50:50 +0000</pubDate>
		<dc:creator>BGM</dc:creator>
				<category><![CDATA[Green Business Trends]]></category>
		<category><![CDATA[climate]]></category>
		<category><![CDATA[green]]></category>
		<category><![CDATA[renewable]]></category>

		<guid isPermaLink="false">http://brightgreenmarketing.com/blog/?p=181</guid>
		<description><![CDATA[Let&#8217;s face it, so many negatives couldn&#8217;t help but create a real malaise in 2009. The economic meltdown, corporate infidelity, Climate-Gate, war and disagreement in the Middle East, and the list goes on. We only perked up temporarily from time to time when a new statistic on jobs or the stock market was announced, then [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Shame on e-waste</title>
		<link>http://brightgreenmarketing.com/blog/2009/11/shame-on-e-waste/</link>
		<comments>http://brightgreenmarketing.com/blog/2009/11/shame-on-e-waste/#comments</comments>
		<pubDate>Sun, 15 Nov 2009 21:18:59 +0000</pubDate>
		<dc:creator>BGM</dc:creator>
				<category><![CDATA[Green Business Trends]]></category>
		<category><![CDATA[buyer behavior]]></category>
		<category><![CDATA[energy]]></category>
		<category><![CDATA[green]]></category>
		<category><![CDATA[recycle]]></category>

		<guid isPermaLink="false">http://brightgreenmarketing.com/blog/?p=186</guid>
		<description><![CDATA[The electronics industry was about the last on the planet to wake up to reducing energy consumption, and now electronic waste is a growing scourge. Discarded TVs and computers are going to landfills faster than any other kind of waste, and one of the few GROWING categories. All driven by technology innovation, planned obsolescence and [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Consumers Will Buy Green &#8211; If the price is right</title>
		<link>http://brightgreenmarketing.com/blog/2009/10/price-is-right/</link>
		<comments>http://brightgreenmarketing.com/blog/2009/10/price-is-right/#comments</comments>
		<pubDate>Sat, 24 Oct 2009 17:46:16 +0000</pubDate>
		<dc:creator>BGM</dc:creator>
				<category><![CDATA[Green Marketing]]></category>
		<category><![CDATA[buyer behavior]]></category>
		<category><![CDATA[environment]]></category>
		<category><![CDATA[green]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[organic]]></category>

		<guid isPermaLink="false">http://brightgreenmarketing.com/blog/?p=140</guid>
		<description><![CDATA[//     
  Interesting new data from Harris Interactive on green buyer behavior. BGM
Many People Prefer to Buy Locally Grown, or Organic, Produce and &#8220;Green&#8221; Products from Environmentally-Friendly Companies, But Not If They Are Much More Expensive
It`s quite popular for people to claim that they care about the environment. In fact [...]]]></description>
		<wfw:commentRss>http://brightgreenmarketing.com/blog/2009/10/price-is-right/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Green Homes For All</title>
		<link>http://brightgreenmarketing.com/blog/2009/09/green-homes-for-all/</link>
		<comments>http://brightgreenmarketing.com/blog/2009/09/green-homes-for-all/#comments</comments>
		<pubDate>Tue, 08 Sep 2009 15:00:49 +0000</pubDate>
		<dc:creator>BGM</dc:creator>
				<category><![CDATA[Green Business Trends]]></category>
		<category><![CDATA[Green Marketing]]></category>
		<category><![CDATA[building]]></category>
		<category><![CDATA[energy]]></category>
		<category><![CDATA[EnergyStar]]></category>
		<category><![CDATA[green]]></category>
		<category><![CDATA[LEED]]></category>

		<guid isPermaLink="false">http://brightgreenmarketing.com/blog/?p=119</guid>
		<description><![CDATA[We&#8217;re definitely getting somewhere when affordable housing gets green standards, too. &#8212; BGM
Habitat for Humanity Gets Greener
By Kate Galbraith

 

Habitat for Humanity, the nonprofit home building organization headquartered in Americus, Ga., announced plans on Tuesday to build 5,000 “green” homes around the country for low-income families.
The homes, built over five years, will meet EnergyStar guidelines [...]]]></description>
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